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Partnership with Arthritis Action to improve strength, balance and co-ordination

By February 21, 2019 February 28th, 2019 No Comments

We have teamed up with UK Charity, Arthritis Action, to deliver exercise programmes designed specifically for older adults with arthritis.

For the first time, a collaboration between Oomph! and Arthritis Action has brought together experts in arthritis, with experts in delivering exercise programmes to older adults.

The new programmes have three levels of intensity, and target areas of the body commonly affected by arthritis: the hip, knee and spine. These programmes aim to improve participants’ strength, balance and co-ordination, with a focus on regaining, developing and maintaining physical independence.

Launching this month on various Oomph! platforms, the content will be available on the Oomph! app. Staff in community venues – such as retirement villages, sheltered housing, and day centres – that have been trained by Oomph! to deliver fun and engaging exercise classes, will now be able to view the programmes and use these to alleviate the symptoms of arthritis for class participants.

The programmes follow demand from Oomph! Instructors for strength and balance content, and equally the desire to provide relevant and fresh content that will improve the health of participants whilst still continuing to engage them.

Shantel Irwin, CEO of Arthritis Action, “We are delighted to have partnered with Oomph! to develop an exercise programme for people with musculoskeletal (MSK) conditions. Our aim is to build people’s strength and confidence to exercise safely, and are pleased to have been able to share our knowledge and expertise on arthritis and MSK conditions.

Oomph!, experts in delivering activity programmes to the elderly, are best placed to deliver this exciting new programme across their networks in the UK. We very much look forward to measuring the impact of this programme on participants and are particularly excited about building people’s strength, confidence and ability to get out of a chair and achieve physical independence.”

Ben Allen, CEO and Founder of Oomph!, “We are excited to be partnering with Arthritis Action to create content specifically focused around strength and balance for those with Arthritis. It is vital that we provide resources that Instructors value and that will have a substantial impact on the physical mobility of participants – the partnership provides the perfect opportunity to do this.”

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